Hero image

New pack in just one week for Fleury Michon

Time frames to launch new products always seem to be tight. Fleury Michon turned to AR Packaging Flexibles (former Flextrus) for supply of a new packaging solution just prior to the launch of its new line of processed meats. And within one week, their specific needs were covered.

Based in Pouzauges, France, Fleury Michon has served its market since 1926 with an ever-growing selection of processed meats, ready-made meals and other food products. Today, it's a market leader in processed meats to supermarkets and the foodservice sectors in France, Italy and Spain. The new processed meats line is targeted to high-end, quality- and environment-conscious customers. Barely a week before it was to be launched, Fleury Michon managers contacted AR Packaging Flexibles to ask if a solution could be realised. Within one week, AR Packaging Flexibles was able to deliver the new product line packaging – including printing of a new on-pack design. And the launch was able to proceed on schedule.

The new packaging is made of the unique AR Packaging Flexibles Paperlite®. With the natural look and feel of paper and made from paper-based materials certified for sourcing and manufacturing by the FSC® (license code FSC®-C068028), it meets growing consumer preferences for environmentally sustainable alternatives.

Helene Brynell, AR Packaging Flexibles Sales Manager for France says: “We are always happy to be able to help our customers. Our responsiveness has resulted in further new development projects with Fleury Michon. We look forward to mutually beneficial collaborations”.


Product card Flexible materials for packaging

.

Flexible materials

Flexible packaging solutions made of flexible barrier materials provide resource and cost efficient ways to preserve, protect and distribute sensitive products

Explore
Product card PaperLite®

.

PaperLite®

A paper-based packaging material that puts a pack with the attractive look and feel of paper in the hands of consumers

Explore

Find your packaging solution

I'm looking for ...

Everything

Bio-plastic films

Child-resistant packaging

Complex gluing

Digital print

Easy opening

High barrier protection

Holographic effects

Metal effects

Mono plastic films

Personalised packaging & late stage customisation

Plastic free packaging

Reclosure

Security & anti-counterfeit

Serialisation

Smart and connectivity

Tactile effects

Tamper evidence

Traceability

Window packaging

And

My segment is ...

All segments

Beauty

Confectionery

Dried foods, drinks, coffee & tea

Food Service

Fresh & chilled food

Frozen food

Medical devices

Other consumer goods

Personal care

Pharmaceuticals

Prestige

Tobacco

Find Solution