Sampling – create desire for premium products
What to do if the customer does not come to the product? Then the product makes the first step and is introduced to the customer in a tiny format: As a bonus when buying another perfume or as an add-on in fashion magazines – product samplings für prestigious products are a common incentive. To encourage customers to buy the product, it must look as exclusive as the real product itself.
- Homogeneous design of packaging and sampling
- Easy handling in the packaging process and distribution channel
- Creative structural design
- Low production costs of the free samples
The packaging of free testers shows obvious similarities to the design of the final, prestigious folding boxes, but reduced to the essentials to keep costs down. Often there is no gluing and clever cuts are used - depending on individual requests, we can also take the next step and develop exceptional designs. In addition to the design, sample packaging must also serve to protect the product: The sensitive glass vials must be held securely and pass logistics processes without damage.