Prestige

High-end products are part of a unique brand world that impress with a clear recognition value. To bring these luxurious worlds to the customer, marketing works ist magic - online & offline. 

Directly at the point of sale in perfumeries, exclusive cosmetic studios or at the airport, this branded world is represented by the packaging. It has the mission of drawing the consumer's attention to the product and conveying a "must-have"-character at first sight.

To create this highly valuable experience, we carefully customize material choice, graphic design, structural design and surface finishing to the character of each product. The variety of our printing and finishing techniques is one of a kind and there are no limits to creativity. With this mindset, we offer endless combinations of colours and coatings on exclusive material along with metallic effects and striking tactile finishes.

The issue of safety should not be underestimated for the more expensive prestigious products: On the grey market, counterfeit products are profitabliy sold by product pirates, but cannot keep the promise of a high-quality product. In order to counteract immense image losses, we define visible and invisible security features with brand owners, that are applied to the packaging so that the customer can varify its authenticity.

Prestige packaging features and options include:

As a strong partner for exclusive we constantly challenge ourselves to create bold packaging as part of a comprehensive brand experience, always moving forward with world-leading innovations.

For more information, use our Solution Finder guiding you through our full portfolio.